Company News

BLACK LIVES MATTER

The death of George Floyd, and countless others like him, highlight the inequalities in how people of color are treated by those meant to protect them. We are outraged and cannot stand by while these acts continue. We are motivated to take action to help be a beacon of hope within our community.

To our Atavus coaching community,

The deaths of George Floyd, Ahmaud Arbery, and Breonna Taylor have sparked outrage on a global level. These are just three examples of souls who have been lost as a result of racist violence and a criminal justice system that is failing its people.

These incidents, and countless others like them, have served to highlight the inequalities in how people of color are treated by those meant to protect them. We are outraged and cannot stand by while these acts continue. We are motivated to take action to help be a beacon of hope within our community.

As Martin Luther King said:

"Human progress is neither automatic nor inevitable. Every step toward the goals requires sacrifice, suffering, and struggle; 

the tireless exertions and passionate concern of dedicated individuals." --MLK

At Atavus, we are channeling our outrage into action with a focus on the positive effect that we can have on a local level. 

  • We condemn racism, both blatant and systemic
  • We are committed to promoting unity within our community
  • We serve the football community but desire freedom and justice for all
  • We believe that without justice there is no peace

Our mission is to be a part of reform efforts to change the way that police serve communities of color. This can be accomplished by holding accountable the parties involved in shaping the criminal justice system, policing system, and prison system.

National Initiatives: We are supporting the national efforts of the Campaign Zero initiative through their 8 Can't Wait campaign which outlines data-driven steps to bring immediate and lasting change to police departments. 

Local Activation: We are connecting with local organizations, ACLU and BLM Seattle to better understand their needs in serving our community and mobilizing to achieve real change. 

Active Participation: Our staff has been actively involved in peaceful protests, along with grassroots efforts from Texas to Chicago. As a next step, members of our local staff will be participating in a statewide Silent March organized by BLM Seattle to "honor and mourn the lives lost to police brutality and institutional racism."

We have accepted the responsibility of being the change we want to see in the world, and we want you to know that as coaches;

Your Voices Matter

Your Commitments Matter

Your Actions Matter

BLACK LIVES MATTER!